SIQI GAO 高 思琪@siqi_gao_art
Heroes In The War
Brand Identity
Illustration
Packaging Design
2023
This project presents packaging for FARCRY BREWING’s anti-war beer series. It embraced the theme of “war” to highlight emotional resonance and social responsibility, reflecting the dual nature of beer which is bitter yet sweet, while symbolizing the hope for peace amidst conflict.
The illustration depicts the brutal and bloody scenes of war, where once-celebrated heroes are transformed into beasts driven solely by slaughter. It is inspired by a utopian perspective on war: war is an activity fit only for beasts, yet no beast engages in war as frequently as humans do.
Anti-war beer “BLOOD” packaging layout
FARCRY BREWING conveys the longing for distant loved ones, hoping to evoke emotions through its flavors and reflect a yearning for peaceful moments.
Different colors represent varying perceptions of war, as well as distinct flavors of the beer.
This project was created as part of my portfolio for educational purpose, and is not affiliated with any actual brand.
SIQI GAO
siqigaogg@gmail.com
@siqi_gao_art
About
Siqi is an illustrator and designer based in Shenzhen, China. She earned her MFA in Illustration from the Fashion Institute of Technology. Her work blends humor and geometric abstraction, bringing satirical narratives to life through bold colors and playful characters.
Awards
2024 10th Place, High Art Contest
2024 Finalist, China Illustration Biennale
2023 Merit, iJungle Illustration Awards
2023 Merit, 3x3 International Illustration Awards Show
2023 Online Exhibition, IH8 War Art Gallery